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Pro-poor-tourism(PPT)引入我国十多年来,学术界对其效用的理解及评析尚未形成一套完善机制。本文以四川南充市木老乡为例,在介绍“生态农业+农家乐”式旅游扶贫要点的基础上,对其综合效用进行了评析,认为“生态农业+农家乐”式旅游扶贫在经济、社会、知识、环境四方面对当地社区居民的扶贫效用显著。此外,分析表明,“生态农业+农家乐”式旅游扶贫在增强产业带动作用,提高社区参与度,确保效益分配合理性,增加效用辐射的社区范围,旅游发展初期增加妇女、老人就业机会也具有明显效用。
Since the introduction of Pro-poor-tourism (PPT) in our country for more than a decade, there has not yet been a complete set of mechanisms for understanding and evaluating its effectiveness in academia. Based on the introduction of the key points of poverty alleviation in “eco-agriculture + farmhouse music”, this paper analyzes the comprehensive utility of Mu Lao Xiang in Nanchong City, Sichuan Province, and concludes that “eco-agriculture + peasant music” The social, intellectual and environmental aspects of poverty alleviation have obvious effects on the local community residents. In addition, the analysis shows that “eco-agriculture + peasant music” tourism poverty alleviation plays an important role in enhancing industry-led role, increasing community participation, ensuring reasonable distribution of benefits and increasing utility radiation. In the early stage of tourism development, opportunities for women and the elderly are also increased Has obvious effect.