资源优化内容为先营销模式全面升级面对新的竞争形势和发展要求,深圳广播电影电视集团(以下简称为深圳广电集团)作为深圳第一大全媒体整合型传媒集团,紧跟时代脉搏,洞悉媒介发展变局,提出了“从地方性媒体向全国性媒体跨越、从传统媒体向现代化传媒集团跨越”的 Resource Optimization for the first full upgrade of the marketing model Faced with the new competitive situation and development requirements, Shenzhen Radio, Film and Television Group (hereinafter referred to as Shenzhen SVA Group) as Shenzhen’s largest integrated media conglomerate, keeping up with the pulse of the times, insight into the media Development of the situation changed, put forward “from local media to national media across, from traditional media to modern media groups across the”