5月的北京已经进入夏天。王砚晨与李向宁创建的经典国际设计机构(亚洲)有限公司位于北京五环一处风景秀丽草木葱茏的地方,从旁边走过如果不经意,不会发现这座别致的建筑。在一个安静的夏日午后,两人讲述了自己的生活与设计。由同学到同事到创业王砚晨与李向宁的初次相识是在清华大学美术学院再学习时期。1994年受聘于同一家公司成为同事。1996年成为合伙人,共同创立北京经典广告有限公司。公司成立之初经历了创业中所能经历的每一个艰苦。一年后,在一个偶然的机 Beijing in May has entered the summer. The classic International Design Agency (Asia) Co., Ltd., founded by Wang Yichen and Li Xiangning, is located in a beautiful and verdant place in Beijing’s Wuhuan. If you pass by the side, you will not find this unique building. On a quiet summer afternoon, the two talked about their own life and design. From schoolmates to colleagues to the start-up Wang Haochen and Li Xiangning’s first acquaintance was during the period of re-learning at the Fine Arts Academy of Tsinghua University. In 1994, he was employed by the same company as a colleague. In 1996, he became a partner and co-founded Beijing Classic Advertising Co., Ltd. At the beginning of the establishment of the company, it experienced every hardship that entrepreneurship can experience. A year later, in an accidental machine