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2011年6月份数据显示,雅虎在美国市场独立访客有1.78亿,这与谷歌的1.82亿访问量十分接近。而且,雅虎在新闻、体育、财经、娱乐、地产等领域的访问量都是第一位。互联网公司向来靠流量和关注度制胜,但雅虎的公司市值从2003年之后就没怎么增长。其2010年利润为7.73亿美元,连谷歌的十分之一都不到。雅虎为什么赚不到钱呢?首先,雅虎一直将自己定位于一家媒体公司,不是技术公司,而互联网业务主要依靠技术推动。这导致
June 2011 data show that Yahoo has 178 million unique visitors in the United States market, which is closely related to Google’s 182 million visits. Moreover, Yahoo’s news, sports, finance, entertainment, real estate and other fields are the number of visits. Internet companies have always won by traffic and attention, but the company’s market capitalization has not seen much growth since 2003. Its 2010 profit was 773 million U.S. dollars, less than a tenth of Google’s. Why did not Yahoo make any money? First, Yahoo has been positioning itself as a media company, not as a technology company, and the Internet business relied heavily on technology. This leads to