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旅游管理专业是一个实践性强的专业,自旅游管理专业开始设立伊始,如何为旅游管理的学生提供良好的实习实训环境一直是旅游管理系老师们的重中之重,因此,校企联合教育一直是旅游管理专业非常重视的一个方面。去企业实地实习这种常用的方式在很长时间里为旅游管理专业的发展提供了坚实有力的帮助,但是,随着旅游管理培养层次的不断变化,旅游行业人才需求多样化的发展,单纯的旅游企业实习已经不能满足市场需要。本文从目前较为热门的研究话题——智慧旅游出发,依据浙江旅游职业学院建立浙江省智慧旅游体验中心的经验,提出可以通过在校园内建立智慧旅游项目来开拓一种校企联合的新思路。其中主要通过建立包括校园游览线路导航,周边社区主要景点信息提供来引入旅游企业植入信息以获得投资以及实习岗位。
Tourism Management is a practical and professional, since the beginning of the establishment of tourism management profession, how to provide a good environment for students in tourism management practice training environment has always been the top priority of the Department of Tourism Management teachers, therefore, the school-enterprise cooperation Education has always been one of the areas to which tourism management professionals attach great importance. However, with the ever-changing level of tourism management training, the diversified development of talent demand in the tourism industry, purely for the development of tourism management professionals, Internship in tourism enterprises can no longer meet the needs of the market. Based on the experience of Zhejiang Tourism Vocational College in establishing Zhejiang Wisdom Travel Experience Center, this paper proposes that a new idea of school-enterprise cooperation can be developed through the establishment of a smart tourism project in the campus. Mainly through the establishment of including campus tour route navigation, the surrounding community information on the main attractions to introduce tourism enterprise implant information for investment and internship positions.