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门票是任何精彩赛事和经济价值的载体,对于2008年北京奥运会来说亦然如此。众多企业参与其中,期待都能在奥运大餐当中“分一杯羹”,从某种角度而言,奥运门票营销的成败是这些企业实现梦想的关键所在。
Tickets are a vehicle for any exciting event and economic value, as are the 2008 Beijing Olympics. Many enterprises are involved and are looking forward to “taking a share of the Olympic Games.” From a certain perspective, the success or failure of the Olympic ticket marketing is the key for these enterprises to realize their dreams.