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大学生体育文化素养的培养是高校素质教育的重要组成部分,目前,国内对于大学生体育文化素养教育的探讨多集中于体育教育和课程体系建设方面,本文从媒介融合的视角出发,结合大学生体育文化素养的特点,提出大学生体育文化素养的培养应该整合校园媒体、加大体育知识宣传力度;运用多媒体教学手段、树立大学生体育创新意识;利用现代化传播技术进行体育文化交往、建设体育文化“软”环境;利用电子体育竞技平台、提升体育科技技能、培养团队合作意识等途径。
At present, the discussion about college PE culture literacy education in our country mainly focuses on PE education and curriculum system construction. This paper, from the perspective of media integration, combines the PE culture accomplishment of college students The author puts forward that the training of university students ’cultural accomplishment of physical culture should integrate the campus media and intensify the publicity of sports knowledge. The multimedia teaching method should be used to establish the college students’ awareness of sports innovation. The modern communication technology should be used for sports and cultural exchanges to build sports culture. Environment; using electronic sports athletics platform to enhance sports science and technology, training team awareness and other means.