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投资商铺要抢占要地 投资小型商铺,首当其冲要考虑的因素是所选地点区域性商业气氛是否浓烈,如人口密集度、人口结构、日均人流量、消费能力、消费结构、商业设施网点数及结构、配套设施结构等。一般来说,商业圈半径在250～500来之内为核心圈层;商业圈半径1000米左右为中心圈层;整个城市为次中心圈层;整个城市四周郊区及卫星城镇区域为外圈层。按照这样的商业地域层划分标准,对于中小型商铺地点选择起决定性作用的圈层应为核心圈层,其次是中心圈层、次中心圈层。另外,还要留意政府对未来商业中心规划的方向,适时作出调整。
In the first place, investment shops should seize the opportunity to invest in small-sized shops. Factors that should be taken into account in the first place are whether the regional business climate at the selected location is strong, such as population density, population structure, average daily traffic, spending power, consumption structure, number of commercial facilities outlets, Structure, supporting facilities structure. In general, the business circle radius of 250 to 500 within the core of the circle; commercial circle radius of about 1,000 meters as the center of the circle; the city as the sub-center circle; the entire city around the suburbs and the satellite town area for the outer ring . According to the standard of commercial territorial division, the circle that plays a decisive role in the selection of small and medium-sized shops should be the core circle, followed by the center circle and the sub-center circle. In addition, we must also pay attention to the direction of the future commercial center planning and make timely adjustments.