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国际品牌加速涌进中国市场2014年,众多国际品牌已经开始加速涌进中国市场:川崎、杜卡迪、哈雷、Vespa,甚至摩托古兹都纷纷在中国各地开起“高大上”的专卖店。它们有的是继续扩张,有的则是首次进驻中国。与之相对,也有国内品牌高调“海购”。2014年11月,鑫源高调收购瑞典知名品牌胡斯瓦纳,成立鑫源SRM品牌,填补了中国高端越野品牌的空白。引进来,走出去,是对
International brands accelerate into China market In 2014, many international brands have begun to accelerate into the Chinese market: Kawasaki, Ducati, Harley, Vespa, and even Mogutuz have all started in China “tall” monopoly shop. Some of them are continuing to expand, while others are stationed in China for the first time. In contrast, there are high-profile domestic brands “sea purchases ”. In November 2014, Xinyuan High-profile acquired the Swedish well-known brand Khoswana and established Xinyuan SRM brand, filling in the blank of China’s high-end off-road brand. It is right to bring in and go out