本文在广泛地查阅资料与阅读文献的基础上,简单介绍了包括美术展在内的会展以及会展经济的概念,具体分析了浙江宁波地区美术馆建设与美术展在经济、区位和文化等方面的优势条件,并以浙江宁波地区美术馆为例,深入探究了地方美术展建设的经济意义,希望能够给予读者和同行以借鉴性意义。 On the basis of extensive access to information and reading literature, this paper briefly introduces the concept of convention and exhibition economy, including art exhibition, as well as the concept of convention and exhibition economy, and analyzes in detail the economic, geographical and cultural aspects of the construction and art exhibition of the art museum in Ningbo, Zhejiang Province Taking the Ningbo Museum of Art in Zhejiang Province as an example, this paper explores the economic significance of the construction of local art exhibitions in depth and hopes to give readers and colleagues reference significance.