木材营销是国有林场的一项重要经营活动、是反映林业经济发展状况的指标,也是发展林业经济的主动脉。要想抓好木材营销工作、促进它顺利发展下去,必须抓好全面质量管理、重视信息网络管理、建立适应市场经济发展的营销机制、全方位地拓宽营销渠道等几项关键问题。 Wood marketing is an important business activity of state-owned forest farms, an index reflecting the economic development of forestry and an aorta of developing forestry economy. In order to do a good job in timber marketing and promote its smooth development, we must grasp several key issues such as total quality management, emphasis on information network management, establishment of a marketing mechanism that adapts to the development of the market economy and widening marketing channels in all aspects.