当下,传统零售业在经济大环境的低迷传导和消费者的渠道转移下困惑着,在大环境的风雨飘摇中苦苦力撑的传统零售业又将走向何方?这是一个让人揪心的话题,也是一个迫切课题。茫然四顾,我们惊喜地发现,有一家企业却创造出了商业传奇!它就是胖东来!让我们走进胖东来,听东来说他的企业如何做商品、如何做服务、如何分钱、如何善待员工、如何服务顾客,如何履行一个民营企业的社会责任,看他如何努力让企业发展更长久,为员工更幸福,使社会更美好…… At present, the traditional retail industry is confused under the downturn of the economic environment and the channel transfer of consumers. Where is the traditional retailing industry going after the precariousness in the big environment? This is a topic of concern. An urgent issue. At a loss, we were pleasantly surprised to find that a company has created a business legend! It is Fat East! Let’s walk in the fat East, listen to his business how to do goods, how to do services, how to split money , How to treat employees, how to serve the customers, how to fulfill the social responsibility of a private enterprise, how he tries his best to make the enterprise develop for a long time, make the staff happier and make the society more beautiful ......