随着气温的逐渐回升，冷饮市场也开始渐渐升温。全国各大中小城市又将掀起新一轮冷饮“大战”。虽说街头巷尾还很少有人问津冰淇淋，但攒足了劲儿的几家大冷饮公司早已迫不及待地在各家媒体拉开战事，形形色色的广告渐见端倪。其间除了国外、国内一些众所周知的老品牌之外，许 With the gradual rise in temperature, the cold beverage market is gradually heating up. Large and medium-sized cities across the country will again set off a new round of cold drinks “war.” Although there are few people who are interested in ice cream on the streets, several large cold beverage companies have long been unable to wait to start a war in various media. Various types of advertisements are gradually emerging. In addition to foreign and domestic well-known old brands, Xu