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在不到40年的时间里,沃尔玛占据了美国零售业60％的市场份额和7～8％的总消费额(不包括小汽车和大型家用电器)。这不能不说明沃尔玛的成功在很多方面得益于它科学性和亲情性的经营管理理念。下面是沃尔玛的二十字经营管理方针:
In less than 40 years, Wal-Mart has accounted for 60% of US retail sales and 7-8% of total spending (excluding cars and large appliances). This can not but explain the success of Wal-Mart in many ways thanks to its scientific and affectionate management philosophy. The following is Wal-Mart’s twenty-word management policy: