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作为一名新闻工作者，特别是编辑，稿件的标题制作得好不好，是衡量他是否称职、是否优秀的一个重要尺度。何为“好”?当然是准确、简洁、生动。俗话说：外行看热闹，内行看门道。在工作实践中，要做到这一点，是很有些“门道”要讲究的。我认为，其核心的“门道”就是在标题制作中，要把握好“准”和“亮”的统一。下面结合一些不同报纸报道同一新闻事件时在标题制作上的差异，来分析一下这个问题，其编辑制作标题的能力水平可以一目了然。
As a journalist, especially an editor, the title of manuscripts is not well-made and is an important measure of whether he is competent or not. What is “good”? Of course it is accurate, concise and vivid. As the saying goes: lay watch for fun, experts watch the door. In working practice, to do this, there is a lot of “doorways” to pay attention to. In my opinion, the core “door way” is the unity of “prospective” and “light” in the title making. Here are some different newspapers covering the same news events in the title of the production of differences, to analyze this issue, the editing skills of the title level can be clear at a glance.