个性魅力对于电视节目主持人来说至关重要。电视节目主持人的个性魅力包括个人气质、思想情感与审美倾向、语言风格等方面。本文拟对这三点进行粗浅的探讨。一、个人气质主持人的个人气质,具有交叉和互融的特点,即个人可以兼具两种或多人的气质特点。一方面是个人既有性格的体现,同时也与个人的学养和知识结构有关。知识结构 Personality is crucial for the TV presenter. TV personality host personality charisma, including personal temperament, emotional and aesthetic tendencies, language style and so on. This article intends to discuss these three points superficially. First, the personal temperament The personality of the host, with the characteristics of cross-and mutual integration, that individuals can combine the qualities of two or more people. On the one hand is the embodiment of personal character, but also with the individual’s academic and knowledge structure. knowledge structure