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随着中国经济的迅速发展,特别是加入世贸组织以后,百货商店这种传统的零售业态逐渐萎缩,超市以购物方便, 节省时间以及良好的购物环境受到了人们的青睐。2002年零售企业百强中前十位企业商品零售额839.9亿元,同比增长32.4%,高出零售企业百强商品零售额7.3个百分点,高出全社会消费零售总额23.6个百分点。著名的麦肯锡咨询公司曾预言,未来5年内中国60%的零售市
With the rapid development of China’s economy, especially after China’s accession to the WTO, the traditional retail business of department stores is gradually shrinking. Supermarkets are favored by consumers for their convenience of shopping, time saving and good shopping environment. In the top 100 retailers in 2002, the retail sales of the top 10 enterprises reached 83.99 billion yuan, an increase of 32.4% over the same period of previous year, surpassing the retail sales of top 100 retailers by 7.3 percentage points and 23.6 percentage points higher than the total retail sales of the whole society. The well-known McKinsey consultants have predicted that 60% of China’s retail market in the next five years