遇到总是给你吃“闭门羹”的客户,要攻克堡垒,除了勇气和灵感,你还需要什么?出差时接到公司电话,叫我速归。回到公司,领导找我谈话,某区域市场代理商上个月零提货,公司已经决定停止与代理商的合作,并辞退了原业务员,叫我去接手这块市场。到新的区域市场后,我详细了解当地的市场情况及客户情况。当地做代理主要有四家,行业内人称“四大家族”。市区内的零售也基本上是控制在四大家族手中,我们以前的代理商不在四大家族之列。因此,要快速打开这片区域市场,肯定是要和四大家族 When you meet customers who always give you “closed doors”, you need to overcome the fortress. Apart from your courage and inspiration, what else do you need? When you are on a business trip, get a company call and call me to return home. Back to the company, the leader asked me to talk, a regional market agent zero delivery last month, the company has decided to stop cooperation with the agents, and dismissed the original salesman, told me to take over the market. After entering the new regional market, I learned more about the local market conditions and the customer situation. There are four local agents, and people in the industry are called “four big families.” Retail sales in the urban areas are also basically controlled by the four major families. Our former agents are not among the four major families. Therefore, to quickly open this regional market, it is definitely necessary to join the four major families.