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物理性库存是长尾战略的致命之伤。比特化只能抹平数字产品的成本鸿沟,却不能抹平以原子形式构成的有形物的各项成本。对于必须以原子形式物理存在的商品,我们必须另寻他法。
Physical inventory is a fatal injury to Long Tail strategy. Bitalization can only wipe out the cost gap of digital products, but it cannot wipe out the costs of tangibles that are made up of atomic forms. For commodities that must exist physically in atomic form, we must find another method.