做营销,首先要读懂人。技术的发展使得个人定制化时代得以实现。对于日益增强而复杂多变的消费需求,首先要了解,也要学会尊重。要了解消费者,就要聆听他们提出的意见,也要听懂他们没有明说的意见。这就是说,一方面我们要了解消 To do marketing, we must first understand people. The development of technology has enabled the era of individual customization to be realized. For the ever-increasing and complex consumer demand, we must first understand, but also learn to respect. To understand consumers, we must listen to their comments, but also understand what they did not say. This means that on the one hand we have to understand it