进入消费品时代,对用户来说,体验和认知度是第一位的。●简单的穿透力是让用户花很低成本就认识你,这就是简单的核心点。●在想好的极简的点做战略投入,因为这个机会只有一瞬间。我在公司内部不断讲要做一个简单的人、做一款简单的产品、把管理目标做得足够简单。这个时代,简单是一个让我们会看不到甚至看不起的地方,却能迸发出巨大能量,这种能量很多时候会超出我们的想象。这种情况的出现有一个背景,那就是消费品时代用户更 Into the consumer goods era, for users, experience and awareness is the first place. ● Simple penetration is to allow users to know you at a very low cost, this is the simple core point. ● Make strategic investment in the minimal point you think of as this opportunity is only for a moment. I am constantly inside the company to be a simple person, to be a simple product, the management objectives are simple enough. This era, simple is a place that we can not see or even look down upon, but it can burst out tremendous energy, this energy will often exceed our imagination. The emergence of this situation has a background, that is, consumers more consumer goods era