一、公共关系学的5个层次 公共关系学是社会或特定个人为了塑造良好形象,通过传播、沟通手段来影响公众的科学。具体包括以下五个层次: 一是社交活动。开展公共关系需要运用各种各样的社交手段,包括交际、接待、服务等,目的是为了结交朋友,增进了解,创造良好的合作气氛。社交活动是公关活动中不可缺少的一个层次,其特点是多面性和广泛 First, the five levels of public relations science Public relations is the social or specific individuals in order to create a good image, through the means of communication, communication to influence the public science. Specifically includes the following five levels: First, social activities. To carry out public relations requires the use of various social means, including communication, hospitality and services. The purpose is to make friends, enhance mutual understanding and create a good atmosphere for cooperation. Social activities is an indispensable level of public relations activities, which is characterized by versatility and extensive