本文从人口——资源——环境——发展的综合视角,对农村消费相关问题进行了统计分析,调查分析了农村消费者的信息需求与信息对他们消费行为的影响,研究了信息传播加速农村居民消费方式转变问题,提出了信息资源有效配置应遵循的原则和建议,探讨了农村信息资源配置的途经。 Based on population, resources, environment and development, this paper makes a statistical analysis on rural consumption related issues, investigates and analyzes the influence of rural consumers’ information needs and information on their consumption behavior, and studies the impact of information dissemination on rural areas Residents consumption patterns change, proposed the effective allocation of information resources should follow the principles and recommendations to explore the allocation of rural information resources through.