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面对竞争日趋激烈的笔记本电脑市场,电脑厂商近来纷纷选择走差异化道路,以避免同质低价竞争的格局,笔记本电脑正在走向差异化竞争时代。作为国际奥委会全球合作伙伴,联想推出的产品紧紧围绕“奥运牌”。以联想日前发布的商用笔记本电脑昭阳 K 系列为例,此系列笔记本电脑专门全面服务2008北京奥运会。有关信息显示,这一系列由联想全球三
Faced with an increasingly competitive laptop market, computer makers have recently chosen to take the road of differentiation in order to avoid competition in the same low-cost pattern, notebook computers are moving to differentiate the competitive era. As a global partner of the International Olympic Committee, Lenovo’s product launch closely around the “Olympic card.” To Lenovo recently released commercial laptop Zhaoyang K series, for example, this series of notebook computers fully service the 2008 Beijing Olympic Games. Relevant information shows that this series by the Lenovo Global III