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法国人曾阐述过这样的理念:“在国际时装文化的舞台上,真正有价值的是彰显民族精髓,而非最新潮的。”随着社会的发展,服装设计师品牌的发展极具潜质:首先,由于中产阶级的崛起,人们购买力提高,开始追求有内涵、有文化,彰显低调奢华且无LOGO的高质量商品;其次,随着80、90后这些消费主力的成长,他们追求是否彰显个性和自我风格。因此,如今的中国服装经济环境适合个性、独特的品牌发展,所以对于设计师品牌来说发展前景良好。而现实中的服装发展品
The French people have elaborated the idea: “In the international fashion culture arena, the real value is to highlight the national essence, rather than the latest trend. ” With the development of society, the development of fashion designer brand Potential: First, because of the rise of the middle class, people have increased their purchasing power and began to pursue high-quality products that are content and culturally rich, revealing low-key luxury and without LOGO; and secondly, with the growth of these consumers after 80 and 90, are they pursuing whether Highlight personality and style of self. Therefore, today’s Chinese clothing economy environment suitable for personality, unique brand development, so for the designer brand development prospects are good. The reality of clothing development products