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毫无疑问,今天的电视面临着更大的生存压力,电视作为“第一媒体”的荣耀正逐渐漂移。怎么办?只有不断创新,不断提升节目品质,才能重燃观众、特别是伴随网络成长的年轻观众对电视的热情。随着文化体制改革以及文化产业大繁荣大发展的战略兵演,中国电视创新的体制环境开始松动,创新步伐正在加
There is no doubt that today’s television is under greater pressure to survive and the glory of television as the “first media” is gradually drifting. What to do? Only by constantly innovating and continuously improving the quality of programs can we rekindle the audience, especially the young audiences’ enthusiasm for television that accompanies the growth of the Internet. With the reform of the cultural system and the strategic development of the great development of the cultural industry, the institutional environment for the innovation of China’s television industry has begun to loosen and the pace of innovation is being increased