近年来,全国各大城市的楼盘相继出现了“贪大、求洋、图怪”现象,起洋名、用洋名的逆流。这是城市文化的失落和堕落,是无视历史积淀,无视地域文化、反文化的集中体现。放眼全国,各类洋名楼盘在城市大行其道,盲目崇洋者比比皆是,几成铺天盖地之势。正确认识楼盘名称的现状,引导楼盘命名健康发展,已成为摆在我们面前的—项紧迫课题。 In recent years, the real estate in major cities across the country have successively emerged the phenomenon of “greedy, seek foreignization and figure weirdness” one after another. This is the loss and degradation of urban culture, which is a concentrated expression of ignoring historical accumulation and ignoring regional culture and anti-culture. Looking all over the country, all kinds of foreign real estate in the city popular, blind practitioners abound, a few overwhelming trend. Correct understanding of the real estate name of the status quo, guide the real estate name healthy development, has become the front of us - a pressing issue.