现在,人们越来越理解炒作的必要性,炒作效果也常常让老板们喜出望外。品牌广告也离不开炒作。在当代这个物种多,品类多,同品类产品更多的社会,如何才能使自己的产品从众多相似产品中独树一帜,引人耳目,提高名气,炒作正是 Now, people are more and more understanding of the need for speculation, hype often make the boss overjoyed. Brand advertising is inseparable from hype. In a contemporary society with more species, more categories and more products of the same category, how can we differentiate our products from many similar products, bring people’s attention to the world and raise their fame?