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本文首先简要地介绍了土家织锦的发展历程,土家织锦图案元素具有多样化和生活化,织锦元素是传统文化中不可多得民间艺术,可以应用于现代平面设计,从而使它得到更好地传承与发展。其次紧扣现代平面设计中的应用研究这一中心,主要从包装设计和标志设计两个方面对土家织锦作了相关论述。从现代设计门类中的不同层面借鉴土家织锦图案元素的实例,认为土家织锦作为传统文化可以和现代设计相结合,且对于现代设计具有一定的积极作用。最后,阐述了土家织锦对于现代设计的启示和意义及知名度的开发。
This article first briefly introduces the history of Tujia Brocade. The elements of Tujia Brocade pattern are diversified and life-oriented. Brocade element is a rare folk art in traditional culture and can be applied to modern graphic design so that it can be inherited better And development. Second, closely linked with the application of modern graphic design center, mainly from the packaging design and logo design of the two aspects of Tujia brocade made a related discussion. From the different levels of modern design, we can draw lessons from the examples of Tujia Brocade pattern elements. We think Tujia Brocade can be combined with modern design as traditional culture and has a positive effect on modern design. Finally, it expounds the enlightenment, significance and popularity development of Tujia brocade to modern design.