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收益管理是近20多年来兴起的航空客运科学管理方法和研究热点之一。世界上的各大航空公司都看到了收益管理系统的巨大好处纷纷投入巨资研制开发自己的收益管理信息系统,国内的一些航空公司也开始引入收益管理系统。预测是收益管理系统中的基础。如果对旅客需求的预测不够准确,不能准确预测出各个运价等级的旅客需求,也就无法对超售、舱位控制等进行合理的控制和调配,因此研究和开发适合中国国情和市场特色的收益管理预测系统,具有非常重要的实际意义。
Revenue management is one of the scientific management methods and research hotspots of aviation passenger transportation that emerged in the past 20 years. All the major airlines in the world have seen the great benefits of the revenue management system have invested heavily in research and development of their own revenue management information system, some domestic airlines have begun to introduce revenue management system. Forecasting is the foundation of a revenue management system. If the forecast of passenger demand is not accurate enough to accurately predict the demand of passengers of various freight rates and the reasonable control and allocation of overbooking and accommodation control, etc., it is necessary to research and develop the revenue suitable for the national conditions of China and the market characteristics The management of forecasting system has very important practical significance.