论文部分内容阅读
塔利斯曼对中国消费者而言是陌生的,塔利斯曼是谁,以下作答!塔利斯曼为何而来?回答这个问题前先说说雷诺,因为中国消费者对雷诺品牌的熟悉程度远不及同是法系品牌的标致和雪铁龙,原因之一就是雷诺在中国没有一家“拿得出手”的合资公司。不像标致雪铁龙和东风集团的成功合作,雷诺在中国的合资公司只有以商用车为主的三江雷诺,即便是这个三江雷诺也未能让其在中国市场修成正果。这个由路易斯雷诺三兄
Talisman is unfamiliar to Chinese consumers, who is Talisman, the following answer! Talisman why come? Answer this question before talking about Renault, because Chinese consumers are familiar with Renault brand The extent is far less than the same system with Peugeot and Citroen brands, one of the reasons is that Renault does not have a “get shot” joint venture in China. Unlike the successful cooperation between PSA Peugeot Citroen and Dongfeng Group, Renault’s joint venture in China only has Sanjiang Renault, which is dominated by commercial vehicles. Even the Sanjiang Renault has failed to make it a success in the Chinese market. This is the third brother of Louis Reno