若想在中国绿茵场上淘得真金白银,足球豪门昔日所使用的如马戏团式的走穴表演已不能尽兴,对于中国球迷而言,足球比赛,就得真刀真枪才行。5月初的一天,在经过猎头全球紧急海选之后,从事多年体育营销工作的顾彤被英超阿森纳俱乐部看中。在飞往伦敦接受紧急培训10天后,顾在这家百年老队获得了一个前所未有的新职位:阿森纳亚洲区商务总监。从此以后,顾彤的生活就被分割成伦敦时间与北京时间。在伦敦时间,顾需要和总部市场部、授权产品零售部、球迷组织部沟通中国市场 If you want to Amoy in the Chinese pitch really gold and silver, football giants used to use the circus-style acupuncture performances can not enjoy, for Chinese fans, the football match, you have to be real. One day in early May, Gu Tong, who has been engaged in many years of sports marketing after the headhunting global emergency election, was fancied for the Premiership Arsenal club. Ten days after receiving emergency training in London, Gu at the Centennial won an unprecedented new job: Arsenal Business Director for Asia. Since then, Gu Tong’s life has been divided into London time and Beijing time. In London time, Gu need to communicate with the headquarters marketing department, licensed products retail department, fan department to communicate the Chinese market