企业发展战略目标是指在一定时期内企业发展要达到的目标,它包括定性和定量目标,是由一系列指标体系构成的。它在一定程度上反映着企业发展的方向和水平。从一定意义上说,战略目标的确定,也就是战略方案的选择。每个企业在其发展的不同历史时期,均有不同的战略目标。目标不明确或者不正确,企业生产经营中的决策就会出现失误。 The enterprise development strategic goal refers to the goal that the enterprise develops within a certain period of time. It includes qualitative and quantitative goals and is composed of a series of index systems. To a certain extent, it reflects the direction and level of business development. In a certain sense, the determination of strategic goals is the choice of strategic plans. Each company has different strategic objectives in its different historical stages of development. If the goal is not clear or correct, decisions will be made in the production and operation of the company.