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凭借“凡客体”的出色广告创意和黄晓明、王珞丹等明星的光环效应,凡客红极一时并让网友牢牢记住;但是如今的凡客身陷讨债传闻、裁员风波和换帅危机等负面漩涡中,由盛转衰的凡客正在面临危机。凡客一直以来也在不断调整自己的定位,从去年开始向平台化演进,大量引入第三方资源;但是今年却又高调宣布回归自有品牌,摇
With the excellent advertising creations of “Every Object” and the halo effect of celebrities such as Huang Xiaoming and Wang Luo Dan, all the customers are in the limelight and keep the netizens firmly in mind. However, nowadays, the clients are trapped in debt rumors, layoffs and coaching changes Such as negative vortex, by the decline of Van off are facing a crisis. Vanke has been constantly adjusting its position since the beginning of last year to the platform of evolution, the introduction of a large number of third-party resources; but this year, but also announced a high profile return to its own brand, shake