近年来,我国根据国情的需要颁布了旅游法,这一项法律的推出在很大程度上影响着我国旅游行业的经营管理状况。在旅游法当中,旅游者和旅游经营者的合法权益都得到了一定的保障,法律条文明确规定旅游社业者要诚信经营,兼顾经济效益和社会效益的统一。为了保障这项法律政策的实施,旅游业本身应当充分重视起旅游质量,走科学发展的道路。本文针对这一现状展开讨论,并根据实际需求提出了相应的应对策略,希望能够在一定程度上推动旅游业的发展。 In recent years, China has promulgated the Law of Tourism according to the needs of the national conditions. The introduction of this law has greatly affected the management of the tourism industry in our country. In the tourism law, the legitimate rights and interests of both tourists and tour operators have been guaranteed. The legal provisions clearly stipulate that tourism agencies should operate honestly and give consideration to the unification of economic benefits and social benefits. In order to guarantee the implementation of this legal policy, the tourism industry itself should give full consideration to the quality of tourism and take the road of scientific development. This article discusses this situation, and puts forward corresponding coping strategies according to actual needs, hoping to promote the development of tourism to a certain extent.