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体育产业是新型的现代服务业和朝阳产业。目前,我国各地体育产业的发展如火如荼,但云南体育产业的发展却相对缓慢,本文试对云南体育产业发展滞后的各种原因进行深入的探讨,并提出推进云南体育产业全面快速发展的对策建议,提出利用“四轮驱动”、“产业融合”与“建设体育产业基地”等发展模式,推进云南体育产业集群发展与全面快速发展,为云南体育产业的发展提供思路和参考。
Sports industry is a new type of modern service industry and sunrise industry. At present, the development of sports industry in all parts of China is in full swing, but the development of sports industry in Yunnan is relatively slow. This paper tries to make a deep discussion on various reasons for the backward development of sports industry in Yunnan and puts forward countermeasures and suggestions for promoting the all-round and rapid development of sports industry in Yunnan. Put forward such development modes as using “four-wheel drive”, “industrial integration” and “building sports industry base” to promote the development of Yunnan sports industry cluster and its all-round rapid development and provide ideas and reference for the development of Yunnan sports industry .