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作为企业和消费者之间的沟通桥梁,商标有着重要的功用,并具备其自身的特点.本文在分析其功能及特点的基础上,试图总结商标翻译过程中需要遵循的原则,并介绍一些常用的翻译方法.
浅谈商标的翻泽
【摘 要】
：
作为企业和消费者之间的沟通桥梁,商标有着重要的功用,并具备其自身的特点.本文在分析其功能及特点的基础上,试图总结商标翻译过程中需要遵循的原则,并介绍一些常用的翻译方
【机 构】
：
河南大学外语学院
【出 处】
：
科教文汇
【发表日期】
：
2004年期
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