2007年,金旅的品牌主张为“诚信”。这是金旅第一次清晰、信号强烈地提出品牌主张。从目前几大主流媒体的稿件统计数据来看,金旅在2007年的发布稿件量已冲入前三(尤其在客户言论收集方面,厦门金旅的稿件数量第一)。毫无疑问,2007年厦门金旅在品牌的重视程度和投入力度上,其增长速度是行业最大的。对于金旅而言,2007年无疑是非常重要的一年。这一年,金旅的品牌思路开始成 In 2007, Golden Brigade’s brand advocate for “integrity ”. This is the first clear trip to Golden Brigade, a strong signal of brand proposition. Judging from the manuscript statistics of several major mainstream media at present, the amount of manuscripts released by Golden Brigade in 2007 has topped the top three (in particular, Xiamen Golden Brigade has the largest number of manuscripts collected). There is no doubt that in 2007, Xiamen Golden Brigade in the brand’s attention and commitment, the growth rate is the industry’s largest. For Golden Brigade, 2007 is undoubtedly a very important year. This year, Golden Brigade’s brand idea into