拓展海外市场是每一个企业更多地分享“全球市场蛋糕”的有利途径之一,随着近几年中国企业普遍在出国展上获得不小的收益,带动了更多的国内参展商走出国门。除了市场因素外,跨国展览公司的中国公司在其中的推动起了不可或缺的作用。《进出口经理人》:在拓展海外市场的目标驱使下,越来越多的中国企业正在成为国外展会的主要力量。从近几年看企业参展呈现怎样的趋势?钱军:越来越多的中国参展商在不断 Expansion of overseas markets is one way for every enterprise to share more “global market cakes.” With the widespread gain in overseas exhibitions by Chinese enterprises in recent years, more domestic exhibitors are encouraged to go abroad . In addition to market factors, the promotion of Chinese companies in multinational exhibition companies plays an indispensable role. “Import and Export Managers”: Driven by the goal of expanding overseas markets, more and more Chinese enterprises are becoming the major force in foreign exhibitions. In recent years to see how exhibitors show the trend? Qian Jun: More and more Chinese exhibitors are constantly