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本研究报告是国内首次系统地将传媒发展的数据指标与国民经济的发展指标及作为媒介生态圈的社会环境指标加以统合计算,形成评估我国传媒发展业态、预测其可能的发展趋势的测评体系。本报告认为传媒经济对国民经济和社会环境有派生性、依附性,全面、准确、科学地判断和评价二者之间的关联关系具有十分重要的意义。本报告正是在构建中国传媒发展指数的测评框架的基础上,尝试对于我国传媒的发展现况进行定量测评。
This research report is the first systematic calculation of data indicators of media development and indicators of national economy development and social environmental indicators as a media ecosystem in China for the first time to form a measurement system for evaluating the development of media in China and forecasting its possible development trend. This report considers the media economy as having a derivative, dependent, comprehensive, accurate and scientific assessment of the relationship between the two in the national economy and social environment. This report is based on the construction of the evaluation framework of China’s media development index and attempts to conduct a quantitative assessment of the development of the media in our country.