我国传统的包装形式在现代社会如何去运用,现代糖果产业的发展以及包装形式的新创意。借鉴日本包装成功的的路线,对我国产品包装有哪些启示,如何做到设计兴国不仅仅是一个口号。糖果产品的定位不仅仅是小孩子,大人也一样是消费群体。怎样才能做到让更多的人接受你做的包装,这是核心需要解决的问题。我做了一些简单的调查,大部分人认为国内的糖果包装和国外的差别太大,太多的俗气与粗糙。我们是从包装 How to use traditional Chinese packaging in modern society, the development of modern confectionery industry and new ideas in the form of packaging. Draw lessons from the successful packaging of Japan line, what are the implications of our product packaging, how to achieve rejuvenation of the design is not just a slogan. Candy product positioning is not just a child, adults are also the same consumer groups. How to make more people accept your packaging, which is the core of the problem to be solved. I did some simple surveys, most people think that the difference between the domestic candy packaging and foreign too much, too tacky and rough. We are from the packaging