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服装价格决策是服装企业最重要的经营决策之一。科学合理的制定新上市服装的售价,适当调整原有上市服装的售价,是企业实现经营目标和提高经济效益的重要途径。目前不少企业在其服装定价和调价中,未能全面分析和正确评价有关因素对服装价格的影响,而往往带有较大的主观性、
Garment price decision is one of the most important business decisions of garment companies. Scientifically and rationally setting the selling price of newly-listed clothing and appropriately adjusting the selling price of the original listed clothing are important ways for the company to achieve its business objectives and increase its economic efficiency. At present, many companies have failed to fully analyze and correctly evaluate the impact of relevant factors on apparel prices in their apparel pricing and price adjustments, which are often subjective.