传统的流通企业，其交易的基本作法是顺加毛利，即在购进商品的价格上加上预期的毛利（包括增值成本和利润），作为销售商品价格。在这里，价值链的主导权在企业，销售价格。在这里，价值链的主导权在企业，销售价格完全由企业决定。在卖方市场的条件下，这样的模式做了几十年 The traditional practice of the tradable enterprises, the basic practice of the transaction is Shun-sum margin, that is, the price of the purchase of goods plus the expected gross profit (including value-added costs and profits), as sales of commodity prices. Here, the dominance of the value chain in business, selling prices. Here, the dominance of the value chain in the enterprise, the sales price is entirely determined by the business. In the seller’s market conditions, this model has been done for decades