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沃尔玛希望通过农超对接项目,减少农产品流通环节,让中国的普通农民获得稳定收入的同时,减少碳排放,推行可持续的农业生产方式,同时也从源头确保食品安全。直接到田间地头采购,缩短了沃尔玛的供应链,让沃尔玛可以用更低的价格为消费者提供优质的农产品,使其以更新鲜、更环保、质优价廉的形象赢得了众多消费者青睐。
Wal-Mart hopes to reduce the circulation of agricultural products through agricultural super-docking projects so that China’s ordinary farmers can enjoy steady income while reducing their carbon emissions and promoting sustainable agricultural practices while ensuring food safety from the source. Procurement directly to the field, shortening the supply chain of Wal-Mart, so that Wal-Mart can lower prices for consumers with high-quality agricultural products to make it more fresh, more environmentally friendly, quality and cheap image has won the favor of many consumers .