本文所说的彩妆是品牌彩妆。这里针对的化妆品专营店是那些店主或店员对化妆感兴趣并能动手给自己化妆的店面。我在跑市场的过程中,碰到不少化妆品专营店的店主对我说:“是想接个彩妆做做。”包括店内已经经营彩妆的也有。那么造成这种意识的原因无非是看到别人在做或者自己已有彩妆销售不行的。如何做好品牌彩妆呢?很多人认为首先要选对彩妆品牌,而我认为比这个更重要的是首先弄明白为何要经营彩妆?也就是说经营彩妆的意义在哪里。 This article said make-up is the brand make-up. The cosmetics franchisees targeted here are those storefronts that shopkeepers or clerks are interested in make-up and can make their own makeup. I am in the process of running the market, met a lot of cosmetics franchisees owner told me: “is to take a make-up do. ” Including the shop has been operating make-up there. Then the reason for this awareness is nothing more than to see others doing or have their own cosmetics sales not. How to do a good brand make-up it? Many people think that first of all to choose the make-up brand, and I think more than this is the first to understand why the business make-up? That is the meaning of business make-up where.