媒体已经习惯于曝光太多成功人物,我们立志“去魅”。我们力求还原真实的职场人物,描述那些光鲜背后更为坚定的力量。正是那些和你我之间无差别的焦虑和奋斗,成就了他们平常却又不平常的人生。以下是来自天妈Rachel的自白。Rachel说,她不喜欢看名人传记,因为那不是正常的人生;她曾经做过大学教师,却说自己“教不出来,一打铃就头疼”;她最敬仰的广告人竟会说出“你们以为自己做的是食品,但其实你们是做‘屎’的”……天妈Rachel是馒头商学院营销洞察课 The media has become accustomed to revealing too many successful characters. We aspire to “go charm.” We strive to restore the true professional characters and describe the firmer forces behind those brilliances. It is those anxieties and struggles that make no difference between you and me. They have achieved their ordinary but extraordinary life. Here is the confession from Tianma Rachel. Rachel said that she does not like to see the biographies of celebrities because it is not a normal life. She used to be a university teacher but said that she could not “teach her and she would have a headache when she rang the bell.” Her admired ad could say “You think you’re doing food, but in fact you’re doing it.”... Tianma Rachel is Shantou Business School Marketing Insights