说“大战”,火药味似乎浓了点。然而这又是不争的事实:这几年国内市场彩电、微波炉、空调、珠宝等行业,在价格方面的战事不断,战火连绵。如何看待“价格大战”舆论褒贬不一。在我们的经济领域,“价格战”似乎是贬义词,所谓“价格战有损于国家利益和企业利益”一说,最具代表性。然而与“双损”说形成鲜明对照的是中国老百姓参与“大战”的 Saying “war”, the smell of gunpowder seemed to be strong. However, this is an indisputable fact: In the past few years, the color TV, microwave ovens, air conditioners, jewelry and other industries in the domestic market have continued to struggle in terms of prices, and the war has continued. How to treat the “price war” public opinion is mixed. In our economic field, the “price war” seems to be a derogatory term. The so-called “price war is detrimental to national interests and corporate interests,” said the most representative. However, in stark contrast to the “double loss” theory, the Chinese people participate in the “war”.