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现在,厂家调整经销商越来越频繁,经销商在调整中通常处于被动地位。尽管厂家调整经销商有各种各样的理由,但对经销商而言,自己毕竟付出了时间、精力、人力、财力,还动用了自己积累的销售网络。而厂家说换经销商就换经销商,说搞多家代理就搞多家代理,这种现象势必造成经销商在心理上的不平衡。厂家调整经销商,会对经销商造成重大损失。因此,经销商从获得经销权的时候起,就要考虑如何长期稳定合作关系。
Now, manufacturers adjust dealers more and more frequently, dealers are usually in a passive position in the adjustment. Although manufacturers adjust the dealer for a variety of reasons, but the dealer, after all, paid their own time, energy, human and financial resources, but also use their own accumulated sales network. The manufacturer said the dealer for the dealer, that engage in a number of agents to engage in more than one agency, this phenomenon is bound to cause the dealer in the psychological imbalance. Manufacturers adjust the dealer, dealers will cause heavy losses. Therefore, distributors from the time of obtaining dealership, we must consider how to long-term stable cooperation.