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电大校园文化的建设直接关系到电大各项事业的发展,近年来已广泛地受到人们的重视。CRM管理思想在很多方面与电大校园文化建设有着关联性,通过在CRM视角下对校园文化建设的粗略探讨,希冀对电大校园文化建设有一定的参考价值。
The construction of TV university campus culture has a direct bearing on the development of TVU’s various undertakings and has been widely valued by people in recent years. In many aspects, CRM management thought is related to the campus culture construction of TV University. Through the rough discussion of campus culture construction from the perspective of CRM, it is hoped that the CRM management thought will have some reference value to the campus culture construction of TV University.