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在市场激烈的竞争中,如何搞好服装经营,向人们提供适销对路服装,值得认真思考和研究。 ——研究服装款式的变化。随着轻纺工业和成衣加工业的发展,广大人民群众生活水平的提高,消费者对服装款式的需求有了明显的变化。一些个性化、艺术化、多样化、时装化的服装受到人们的青睐。作为服装经营者,应多研究服装款式的变化同当地消费者的衣着水平、承受能力、民族特
In the fierce market competition, how to do a good job in clothing business and provide people with marketable clothing is worthy of careful consideration and research. - Study changes in clothing styles. With the development of the textile and garment industry and the improvement of the living standards of the broad masses of the people, there has been a noticeable change in consumer demand for clothing styles. Some personalized, artistic, diversified, and fashionable garments are favored by people. As clothing operators, more research should be conducted on the changes in clothing styles and local consumers’ clothing levels, affordability, and national specialties.